Last week, for sale my tip of the week stated that you all can now upload your own program guide images, an ability that was recently made possible. In that e-mail, I briefly mentioned that you all can now edit your show description’s HTML as well.
That might not seem like a big deal but it really is and that brings us to Monday’s Tip of the Week!
In the past, show descriptions were mostly limited to text descriptions of your programs. You could describe a show on the schedule and on the show page but– unless you specifically requested it– you couldn’t add HTML to it.
Now, you can.
This is exciting for a couple of reasons.
Here are three BIG items you can accomplish on your show pages with this new ability:
1.) Include sponsorship images and links for sponsors who would pay to have their names associated with particular shows.
2.) Include links in a show’s description, providing a fuller background of the host or hosts.
3.) Link to a host’s e-mail address, letting hosts receive more personal e-mail from their listeners.
To provide an example of these cool items, I created a sample page on the KHNR website with all of the information above. You can check it out here: http://khnr.com/Shows/L3939
You can see here that I have a longer background about myself on this page, alongside a link to my bio and an “e-mail me” link. I also set up a spot for a sponsor on this page.
This new tool could come in handy in helping create sponsorship opportunities for your shows (If you have a popular show, you can try to sell a sponsorship position of that program to a local business.) The full show descriptions– as seen on this page– will also appear in the program guide so the sponsor’s information would be featured both on a host’s back page and on the program guide itself (near the show’s listing).
The show editor tool– where you plug in the description– works the same way that the virtual page editor works, with you being able to both edit the screen in a WYSIWYG (What you see is what you get) format or by using the HTML code.
If you want any help setting up program descriptions using HTML, just let me know.
This has been John’s Monday Tip of the Week.